Skechers

CW: Elizabeth Mendoza | AD: Renata Garcia | CD: Sean LaBounty

Tagline: We’re Feet People 

Brand: Skechers is a shoe company that has worked on creating technologically advanced footwear that is designed to be worn all day with no pain.

Insight: Feet are one of the most overlooked body parts. We’re always on them doing all kinds of sports, activities, and just going from place to place. Then we punish them even more by stuffing them in uncomfortable shoes that cause pain.

Solution: Skechers speak for your feet when you’re not listening. We fight for the better treatment of them with a special team who have been trained for this.